
MS TAGS BRING LIFE TO YOUR MARKETING CAMPAIGNS!
Microsoft’s Tag is a new kind of bar code that connects almost anything in the real world to information, entertainment, and interactive experiences on your mobile phone. Tags are free to use. You can add them to your ads, posters, product packages, display it on your website, billboards, clothing… the list is endless. When you scan a Tag using the free Tag Reader application on your mobile phone, it will automatically open a webpage, add a contact to your address book, display a message, or dial a number – there are no long URLs to type or SMS messages to send.
Scan the MS Tag to see what we can do to help you improve your business!
Reasons to use Microsoft Tags:
- Call-to-action – Tags automatically integrate print advertising with mobile devices.
- Manage your customer’s experience – Use Tags to link to a mobile website or video; on a business card to instantly add someone to your address book; dial a phone number; or display a free message.
- Advanced Analytics – Measure campaign effectiveness with enhanced reporting, such as the number of scans of a particular Tag over time and by geographic location.
- Single Reader – Every MS Tag can be scanned by the Tag Reader, cutting down on consumer confusion from incompatible solutions
- Maintain your brand identity – it’s easy to customize the look of a Tag to reflect your brand personality.
- Tags can be updated as frequently as you like to point to new websites, allowing you to reuse campaign materials.
The Tag Reader application runs on all major phone platforms, and unlike other formats, every Microsoft Tag can be read by every Tag Reader, so there is no consumer confusion from incompatible solutions.
Coastal Printing “Talks Technology”! We can help you use MS Tags to experientially grow your business. Let one of our “Success Experts” help you integrate MS Tags into your next marketing campaign!

